diff --git a/cpp/cmake_modules/FindBrotli.cmake b/cpp/cmake_modules/FindBrotli.cmake
index 4053b79ca7..bdca85fab4 100644
--- a/cpp/cmake_modules/FindBrotli.cmake
+++ b/cpp/cmake_modules/FindBrotli.cmake
@@ -21,6 +21,23 @@ if(Brotli_FOUND)
   return()
 endif()
 
+if(ARROW_PACAKGE_KIND STREQUAL "vcpkg")
+  set(find_package_args "")
+  if(Brotli_FIND_VERSION)
+    list(APPEND find_package_args ${Brotli_FIND_VERSION})
+  endif()
+  if(Brotli_FIND_QUIETLY)
+    list(APPEND find_package_args QUIET)
+  endif()
+  find_package(Brotli NAMES unofficial-brotli ${find_package_args})
+  if(Brotli_FOUND)
+    add_library(Brotli::brotlicommon ALIAS unofficial::brotli::brotlicommon)
+    add_library(Brotli::brotlienc ALIAS unofficial::brotli::brotlienc)
+    add_library(Brotli::brotlidec ALIAS unofficial::brotli::brotlidec)
+    return()
+  endif()
+endif()
+
 if(ARROW_BROTLI_USE_SHARED)
   set(BROTLI_COMMON_LIB_NAMES
       brotlicommon